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Strategic Communication: PR and Advertising: CRAAP Test

A resource guide for research in marketing, advertising, and public relations

CRAP Test - Apply to all types of Sources!

Use the CRAAP Test to assess the quality of the information you are using.  The test can be applied to all types of information:  journal & magazine article; books & book chapters; webiste, blogs, reports, etc.

Assoc. Dean for Public Services, Butler Libraries

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Sally Neal
I am the liaison librarian for Strategic Communication; Journalism; Sports Media; and English. Am temporarily providing support for Biology and Psychology.

109B Irwin Library

Neal Library Instruction Evaluation


Email Butler University Libraries
Irwin Library: 317-940-9227
Science Library: 317-940-9937
CAT: 317-940-8575

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