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MK 280 Principles of Marketing (Hines): Get Started

Marketing Plan Project--Snack Brands

Image used with permission from Pixabay



This LibGuide has been prepared for students in the MK 280 course taught by Professor Hines.  Use this guide to find research tips and resources for your Marketing Plan project.

Primary vs. Secondary Research

The information resources linked in this LibGuide will help with Secondary Research for your Marketing Plan project.


Email Butler University Libraries
Irwin Library: 317-940-9227
Science Library: 317-940-9937
CAT: 317-940-8575

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