Welcome to the Research Guide for the MBA 535 course taught by Professor Robinson. This guide has been created to help you find and use reliable sources of information for your Marketing Plan assignment. Explore the research resources by using the tabs in the left menu. Questions? Go to the "Contact Librarian" box on this guide to ask your Librarian for help.
Tip: Look for information from a variety of source types. Market research and trade sources will be especially helpful for your assignment. See the handout linked below for more details on business information source types.
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