Google for Business Information

Einstein Google Logo by Danny Sullivan Used under CC BY 2.0

Envision your desired output before your search for it.  Ask these questions: 

1. Do you need current or historical information? 
2. Who might publish the information?   Expert?  Educator? Layperson?
3. What is the author's purpose?  Inform?  Influence? Entertain?
4. What keywords might be in the title of the website or report?  Examples:  study, report, forecast, survey, overview, recommendations, data, etc.
5. What format are you looking for?  A presentation?  A market research report?  A spreadsheet? An image?