CME109: Survey of the Recording Industry (Armstrong): Marketing & Consumers

Rethinking Music: A Briefing Book.
The Berkman Center for Internet & Society, Harvard University

The State of Music Online: Ten Years After Napster. Report from the Pew Internet & American Life Project.

More music reports from Pew.

AdAge Datacenter

• For advertising rates for television programs, try Advertising Age’s AdAge Datacenter, specifically, follow this link:  http://adage.com/datacenter/#annuals_fact_packs_and_more and select the various “Annual” or “Fact Pacts” to obtain advertising rates for prime time shows (does not include all time periods - only prime time). 

For Nielsen ratings, finding current ratings is much easier than historical ratings, but here is some more comprehensive data:

• http://tvbythenumbers.zap2it.com/2007/09/01/all-our-charts/896/
• http://www.thefutoncritic.com/ratings.aspx